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Agoda Tel Aviv-Yafo

Tourism and Travel
Singapore Acquired by Booking Holdings on 11, 2007

Agoda Inc. is an online travel agency and booking platform that allows users to search and book travel accommodations such as hotels, resorts, apartments, vacation homes, and villas.

The company was founded in 2005 in Thailand and is headquartered in Singapore.In 2007, Agoda was acquired by Booking Holdings Inc. (formerly known as the Priceline Group), which is one of the world's largest travel companies.

Today, Agoda operates as a subsidiary of Booking Holdings and continues to expand its global reach and services.In 2014, the Booking Holdings Inc (Formerly Priceline Group) acquired Qlika, an Israeli start-up that enabled advertisers to optimize their campaigns.

Agoda Israel is a result of the acquisition by its parent company.Today, Agoda Israel's team serves as the backbone of the online hotel booking platform and improves the methodologies and technologies of the algorithms they use behind their platforms.

The machine-learning team develops systems that affect the entire business funnel.The long-term vision is to have machine learning participate in the decision making of every aspect of the product in real time, from the initial marketing to the post-payment page.