About 8fig:

8fig is a funding platform built to power the growth of eCommerce brands. We provide continuous, flexible capital paired with intelligent cash flow planning tools, enabling online sellers to scale sustainably and strategically. Founded by supply chain experts, our mission is to remove financial barriers and give sellers the resources they need to grow their business — all the way to 8-figures in revenue and beyond.

About the Role:

8fig is seeking a talented and marketing-savvy Web Developer to join our team in a long-term capacity. This role blends deep WordPress expertise with a strong understanding of performance marketing tools, analytics platforms, and conversion optimization.

Key Responsibilities:

• Lead custom development and performance optimization of WordPress-based websites.
• Implement and manage advanced setups in Google Tag Manager (GTM) and Google Analytics 4 (GA4).
• Integrate and maintain a range of marketing and tracking platforms, including Google Tag Manager, Meta Pixel and others.
• Collaborate with product and development teams to connect our React-based application with the WordPress infrastructure.
• Continuously improve conversion tracking, attribution models, retargeting strategies, and performance analysis pipelines.
  
  

Requirements:

• Proven experience in WordPress development (custom themes, plugins, optimization).
• Hands-on expertise with GTM, GA4, and marketing platform integrations.
• A strong understanding of performance marketing, attribution, and analytics.
• Experience collaborating with marketing, product, and design teams to drive measurable results.
• Bonus: Experience working with React-based environments and cross-platform integrations.